---
title: Purple Prompts FAQ
slug: editorial/purple-prompts-faq
description: In this article you will find frequently asked questions about Purple Prompts.
docTags: 
createdAt: 2023-12-08T15:50:32.519Z
---

Purple Prompts

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## Summary

In this article you will find frequently asked questions about Purple Prompts.

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### 1. If a prompt does not lead to the desired results, can I adjust it?

Yes, and we even recommend adapting prompts because you want to constantly optimise your prompts to make your editorial work more efficient in the long term. 

A central component of Purple Prompts is the prompts management interface. The UI is for managing saved prompts, i.e. customise existing prompts and add new prompts. Besides, you can even edit the Prompt on the article view while applying it.

Find out more about [how prompts management works in the Purple Hub](https://docs.purplepublish.com/growth/prompt-management).
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### 2. How do I write good prompts?

In general, we recommend playing with prompts, trying different versions and tweaking reused prompts to get better results over time.

To help you get the best results from your prompts, we have summarised our '[Prompt Writing Best Practices](https://docs.purplepublish.com/growth/prompt-writing-best-practices)' in an article.&#x20;

[We have even dedicated an entire webinar to this topic.](https://www.purplepublish.com/en/webinars/revolutionise-your-editorial-work-with-chatgpt)

We have also collected some external articles that we think might be useful for getting a good basic understanding of how to work with prompts:

[OpenAI prompt engineering best practices](https://help.openai.com/en/articles/6654000-best-practices-for-prompt-engineering-with-openai-api) 

[A collection of example prompts useful for journalists (in German)](https://www.journalist.de/startseite/detail/article/101-prompts-fuer-die-bessere-seite-eins)

[General tips for talking to language models](https://www.zdnet.com/article/how-to-write-better-chatgpt-prompts/)
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### 3. How can I integrate Purple Prompts into my editorial workflow?

You can use Purple Prompts to save time when creating content and automate manual tasks after article creation, using prompts stored directly in the Purple Hub. 

- You can automatically generate headline, excerpt or meta descriptions for articles. 
- You can automatically generate search queries for your article: Google News searches or an image search for stock photography (Imagoo by default).
- Automatically generate a social media post and instantly post it to the social media channel of your choice.
- You can rewrite articles using the Fix Grammar, Summarise or Translate features.

You can also rewrite the article using custom prompts, for example, 'Rewrite press release' or 'Apply reader engagement tactics'.
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### 4. What is Purple Prompts based on?

Purple Prompts uses large language models from **OpenAI** and **Anthropic** (Claude), which we call directly and make available in the Purple Hub. Your Hub can use either vendor, or both, and administrators choose which model handles which job, see [AI Models and API Keys](docId\:zTwrSgVsiEYd2-Lu5-fNo).
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### 5. Will my texts be used to train the models of Open AI, or is my personal content protected?

Purple Prompts sends your content to the API of the vendor your Hub is configured for, and both vendors state that API data is not used for training.

OpenAI states about their API usage:

“OpenAI does not use data submitted to and generated by our API to train OpenAI models or improve OpenAI’s service offering”

“Data is stored on the OpenAI site for up to 30 days, but only to recognise any problematic use, and then deleted again.”

Learn more on the external Website: [How your data is used to improve model performance | OpenAI Help Center](https://help.openai.com/en/articles/5722486-how-your-data-is-used-to-improve-model-performance)

Anthropic states about their API usage:

“By default, we will not use your inputs or outputs from our commercial products (e.g. Claude for Work, Anthropic API, Claude Gov, etc.) to train our models”

“we automatically delete inputs and outputs on our backend within 30 days of receipt or generation”

Learn more on the external Website: [Is my data used for model training? | Anthropic Privacy Center](https://privacy.claude.com/en/articles/7996868-is-my-data-used-for-model-training)
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### 6. Is Purple Prompts capable of learning, i.e. does the tool remember which results work well?

No, that would be so-called fine-tuning and we think that this knowledge of which content works well and how it should be designed should lie with the editors, who have a lot of experience and are trained in analysing your web analytics.
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### 7. Can I restrict the Prompt Management UI so that only managing editors are able to change the Prompts?

Yes, that’s possible, please talk to us, if you wish to have a restricted usage of the Prompts Management UI set up. This could make sense, if you see the Prompts in your news room as a valuable good, as it’s based on a lot of trials and experience, that you want the result to be safe from changes.&#x20;
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### 8.  How does setting up Purple Prompts work?

If you are interested in having Set up Purple Prompts in your Purple Hub to use it for your Newsroom, [just send us a note](https://support.sprylab.com/en/support/tickets/new), we gladly will set it up for you.
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### 9. Do I still keep the copyrights on my content when it’s created with Help of AI?

Unfortunately, as we are not lawyers, we can’t give you any legal advice. But, we have hosted a webinar about questions around legal rights and AI together with two experts from Law office NORDEMANN. [Find the Webinar here.](https://www.purplepublish.com/en/webinars/rechtliche-herausforderungen)

Learn in this webinar, among other things:&#x20;

- Liability: Who is liable for AI-generated content?
- Copyright Aspects: How does AI affect intellectual property and content protection? 
- Disclosure requirements: What are the requirements for labelling AI-generated text?
- Current and future case law: insight into the latest developments and trends.

If you have any further legal questions around AI and copyright, we can only recommend to consult a law firm for clarification, such as [https://nordemann.de/.](https://nordemann.de/)
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