Purple Prompts FAQ
Purple Prompts
In this article you will find frequently asked questions about Purple Prompts.
1. If a prompt does not lead to the desired results, can I adjust it?
Yes, and we even recommend adapting prompts because you want to constantly optimise your prompts to make your editorial work more efficient in the long term.
A central component of Purple Prompts is the prompts management interface. The UI is for managing saved prompts, i.e. customise existing prompts and add new prompts. Besides, you can even edit the Prompt on the article view while applying it.
Find out more about how prompts management works in the Purple Hub.
2. How do I write good prompts?
In general, we recommend playing with prompts, trying different versions and tweaking reused prompts to get better results over time.
To help you get the best results from your prompts, we have summarised our 'Prompt Writing Best Practices' in an article.
We have also collected some external articles that we think might be useful for getting a good basic understanding of how to work with prompts:
3. How can I integrate Purple Prompts into my editorial workflow?
You can use Purple Prompts to save time when creating content and automate manual tasks after article creation, using prompts stored directly in the Purple Hub.
- You can automatically generate headline, excerpt or meta descriptions for articles.
- You can automatically generate search queries for your article: Google News searches or an image search for stock photography (Imagoo by default).
- Automatically generate a social media post and instantly post it to the social media channel of your choice.
- You can rewrite articles using the Fix Grammar, Summarise or Translate features.
You can also rewrite the article using custom prompts, for example, 'Rewrite press release' or 'Apply reader engagement tactics'.
4. What is Purple Prompts based on?
Purple Prompts is based on GPT4, which we use via the Open AI API and make available in the Purple Hub.
5. Will my texts be used to train the models of Open AI, or is my personal content protected?
We use the Open AI API for Purple Prompts and Open AI states about the API usage:
“OpenAI does not use data submitted to and generated by our API to train OpenAI models or improve OpenAI’s service offering”
“Data is stored on the OpenAI site for up to 30 days, but only to recognise any problematic use, and then deleted again.”
Learn more on the external Website: How your data is used to improve model performance | OpenAI Help Center
6. How does the temperature setting work, and how do the results change if this value is higher or lower?
Temperature controls the model's creativity as you work on your text. You can control the creativity of the model using the Temperature setting. Higher values, such as 0.7 - 1, result in a more varied and creative output. Lower values, such as 0 - 0.5, make the output more deterministic and focused.
If a task requires creativity and out-of-the-box thinking, a higher temperature should be set. This will allow different answers to be generated and can be useful for tasks such as title generation, meta description generation or creative article rewriting.
On the other hand, if the task is straightforward and requires less creativity, or if the model should stick closely to the given text and reuse existing phrases, a lower temperature should be used. Setting the temperature to a low or even zero value may result in the same output, limiting the generation of different variants. This is often used for tasks such as summarising, shortening existing articles or generating excerpts.
7. Is Purple Prompts capable of learning, i.e. does the tool remember which results work well?
No, that would be so-called fine-tuning and we think that this knowledge of which content works well and how it should be designed should lie with the editors, who have a lot of experience and are trained in analysing your web analytics.
8. Can I restrict the Prompt Management UI so that only managing editors are able to change the Prompts?
Yes, that’s possible, please talk to us, if you wish to have a restricted usage of the Prompts Management UI set up. This could make sense, if you see the Prompts in your news room as a valuable good, as it’s based on a lot of trials and experience, that you want the result to be safe from changes.
9. How does setting up Purple Prompts work?
If you are interested in having Set up Purple Prompts in your Purple Hub to use it for your Newsroom, just send us a note, we gladly will set it up for you.
10. Do I have to buy a licence for GPT4 to use Purple Prompts?
No, this is on us for now - as soon as Purple Prompts is setup in your Purple, you can use the GPT 4 service for free without additional costs. This might change in the future.
11. Do I still keep the copyrights on my content when it’s created with Help of AI?
Unfortunately, as we are not lawyers, we can’t give you any legal advice. But, we have hosted a webinar about questions around legal rights and AI together with two experts from Law office NORDEMANN. Find the Webinar here.
Learn in this webinar, among other things:
- Liability: Who is liable for AI-generated content?
- Copyright Aspects: How does AI affect intellectual property and content protection?
- Disclosure requirements: What are the requirements for labelling AI-generated text?
- Current and future case law: insight into the latest developments and trends.
If you have any further legal questions around AI and copyright, we can only recommend to consult a law firm for clarification, such as https://nordemann.de/.